Information products sell and everyone should be
creating them actively. If you have not started
yet or don’t know how to get started, these
simple steps will show you how embarrassingly
simple it is to create them and make explosive
profits from them.
1. Ask Existing Customers.
Most people fail to make as much profits as they
ought to because they either completely ignore
this unique money making secret or simply
because they feel it will never work!
The easiest person to sell to a second time is
somebody to whom you’ve sold to previously. The
question now is; what should you sell the
second, third or fourth time to that person.
The unbelievable thing is this; these people are
ready to tell you what next they want to buy and
it is one super-smart, absolutely convenient way
to come up with a hit product.
So, if you are in doubt about what information
to sell next and you have a list of people with
whom you’ve done business previously, just ask!
2. Change The Demographic Of A Product
Who does the info product sell to?
Find someone else who needs it in a different
market niche and sell to them. I once read of
how a marketer was trying to sell a certain type
of brief-case and wasn’t making headway.
He then decided to try selling the same case to
magicians and “ooops”.. it started going out
faster than he thought possible.
Now, look around and try to see how you can sell
something already in the market to a new
demographic. Here is an example;
If you have this in the market;
“10 Quick Ways To Become Super Rich”
Notice this particular info product sells to a
general market. Now, you can pick up the same
product, change the niche and sell it for even
“10 Quick Ways For Women To Become Super-Rich”
“10 Quick Ways To Become Super-Rich As A Footballer”
With that slight change, you can go ahead to
sell thousands of copies of the new info product
to a new niche and make yourself double rich.
3. Create A New Product Based On Stories
Do you know you can turn stories into giant
money spinners? People love stories. I don’t
need to stress that point. This simple reason is
the back-bone of “giant sales” recorded from
magazines that dig into other people’s lives,
gist columns etc.
With a good story, you can make millions. All
you need to do is turn the story into an
information package and sell it at a price you
name. If for example, you’ve known a man who
lives next door for 10 years and all he does is
feed his dogs (37 of them) every morning, then
take them for a walk later in the evening… yet
this man is a millionaire because he breeds
WOW.. what a money maker story. Put the man’s
story into an information package, teaching the
rest of the world how he does what he does for
profits and you will also become a millionaire
faster than you ever thought possible.
4. Create A Video Or Audio For A Successful Product
Thousands of best selling information products
are out there, selling like crazy BUT are only
available in print form.
Why don’t you just go ahead and create a video
for those best selling info products? You will
make millions just by repackaging the same old
thing in a new way.
Infact, just making a simple audio tape which is
a reading of a best selling, existing product
which people can listen to while driving will do
the trick for you.
5. Do A Celebrity Interview
There is a popular magazine in my side of town
selling so hard… The funny thing about this
magazine is that is just a collection of
pictures, showing celebrities and giving gist
about their latest parties… expensive houses
and stuff like that.
You need to see how people buy it!
If you are the type who doesn’t want to do the
hard work of writing line after line and
creating an information product from scratch..
just go out, find a celebrity, do an interview
and start selling.
You’d be amazed at how much demand for the
celebrity’s interview you’ll get from the
market.. just because people want those secrets
you uncovered during the interview.
Follow these simple, quick techniques and you’ll
have a ton of fast selling info-products without
twisting an arm.
© Oluwafisayo A., 2006.